Pixellent Blog: read about various topics related to package design and brand development, small business and startups, and being an entrepreneur.

how to develop a new packaging design

Recently I’ve been invited to participate in student work review. The student’s project was to introduce a new wine brand to...


Posted: May 10, 2017

Talent vs skill


Posted: April 8, 2016

Business is personal

When you own a business, sometimes it becomes hard to separate it from your personal life. Especially, if you run your business from your home office.


Posted: February 15, 2016

branding is for cows,
i do brand development

Branding is For Cows, I do Brand Development

Not that long ago I said to someone: "Branding is for cows. I don't do branding, I do brand development..." And there's a huge difference...


Posted: October 31, 2016

Great packaging comes in
many flavors


Posted: February 24, 2016

Going freelance: questions to a business coach

Questions to a business coach about starting your own business, and the dangers of becoming a freelancer. As with all new ventures, there’s a lot to look out for...


Posted: January 20, 2016

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About Pixellent

We are a package design and brand development company


We provide customized services in the
Los Angeles area. We focus on consumer goods packaging, sales and marketing material support, logo & identity design and website design to help you develop a fully supported brand.


We help our clients by dealing with the creative process, so they can focus their time and energy on building their business instead of trying to figure out how to deal with creative projects.

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